Social Media
By using the social media sites to our advantage, we not only have a chance to rank in the top positions in Google, etc., for your target keywords, but we also have a chance to gather traffic from these social sites and to dominate the first several pages of Google for our target keywords.
Social Media Marketing
Social Media Marketing is the next evolution of Internet Marketing and the reason for this is two fold:
1. People love user generated content. This is evident by the massive amounts of traffic that the most popular social media sites receive. In fact youtube.com gets over 50 percent more page views than Google. Add this to the traffic from the smaller video sites as well as the blog platform sites such as blogger.com and wordpress.com, and you have a traffic source that triples what is available from Google alone.
2. Google and other search engines love these ’social media’ sites and regard them as Authority sources on almost every subject. This means that if these sites were to have pages that were tagged with your target keywords, they would likely outrank you and all of your competition.
In order to take advantage of these two feature, we need to embrace social media and put it to work for us. In order to do this we will build mini networks that will interlink with each other using your target website, your target keywords, and these authoritative social media sites.
The network below will be replicated for the top 5 of your most trafficked keywords:
Now, please understand that there are way too many article sites, blogging sites, video sites, etc to fit them all on this chart, so in reality your social media network will be much bigger.